Business Idea Tester

First conversation with a new owner: collects the briefing for their business idea.

Use this to run the idea-testing team: Lead, Researcher, Drafter, Reviewer, their handoffs and approval gates.

Use this to run an idea from intake through research, drafting, review, approval and staffing, with the cheapest kill checks first.

Use this to capture the one-page briefing that changes for each business idea.

Use this when reporting, ranking, or vetting any business idea or claim, so every claim is labeled by how well it is supported.

Use this first, before heavy research on any service or product idea, to see whether incumbents or free tools already sell it at a price that kills the idea.

Use this before starting any test or build on an idea, to fix the stop/continue thresholds in advance and apply them honestly afterward.

Use this when sending a decision memo to the owner (or any approver) so it ends in one clear question with honest odds.

Use this on every idea that passes the price-floor check, to find all incumbent types so no competitor is missed.

Use this when logging any price, buyer, revenue or demand evidence for an idea, so evidence is tagged by type in a standard form.

Use this to see whether the search results for an offer's keywords are thin or weak enough that a new page could realistically rank and get found.

Use this to design the offer, price and free sample for an idea so demand can be tested at zero spend, priced against verified comparables.

Use this to draft cold outreach messages in a form the owner can approve in one read, with compliance and honesty rules built in. Drafts only, never sends.

Use this at intake, before any research starts on a new idea, to check whether the same or a lookalike idea was already killed and whether there is named fresh evidence to justify re-opening it.

Use this at intake, before research, to list every account, platform, payment route, channel and human step an idea needs to deliver and get paid, and to flag any that are not yet approved.

Use this when planning any pass/fail market test (outreach, landing page, free sample, pricing test) to compute how many offers, visitors or contacts the test needs to give a fair answer.

Use this whenever one agent or person hands a task to another, so every handoff has a scope, an output file, a deadline and a timeout action and nobody waits silently.